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Americans are expected to spend $680 billion on travel in the U.S. in 2008.
Whether you are in the travel business or need to understand how the latest travel trends effect your customers, I urge you to consider ordering a copy of Profiles of the U.S. Travel Consumer, just published by EPM Communications.
Despite a troubled economy, snags in air travel, rising gas prices and other factors, Americans are opening their wallets and taking to the road, the skies, the spas, the timeshares. Profiles of the U.S. Travel Consumer tells you about their buying habits, attitudes, sore spots and pleasure points -- the kind of rich information that can inform your next marketing decision.
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In Profiles of the U.S. Travel Consumer, you'll acquire key insights, such as:
- how different groups choose travel destinations (see page 6)
- the role technology plays on trips (see page 10)
- trends in family vacations (see page 12)
- popular vacation activities (see page 15)
- how travelers use the Internet to plan and book trips (see page 16)
- the eight segments of travelers and how to reach them (see page 19)
American travel habits change rapidly, yet certain long-term trends remain stable. Profiles of the U.S. Travel Consumer puts the changes in perspective and uses the long-term trends to guide you through challenges ahead. You'll access research about what travelers need, want and desire NOW and going forward.
Download a fully-searchable PDF of Profiles of the U.S. Travel Consumer or order your copy of the print edition below.
Published May 2008, 32 pages, $247 ($197 for subscribers to any EPM newsletter).
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Profiles Of The U.S. Travel/Recreation Consumer, Single-User PDF |
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$247.00 |
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$197.00 |
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Profiles Of The U.S. Travel/Recreation Consumer, Print |
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$247.00 |
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$197.00 |
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Profiles Of The U.S. Travel/Recreation Consumer, Single-User PDF with Print |
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$297.00 |
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$247.00 |
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Profiles Of The U.S. Travel/Recreation Consumer, Multi-User PDF with Print |
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$617.00 |
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$493.00 |
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