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Free from the publisher of Youth Markets Alert, YMA Datafile is a weekly tip sheet guiding you to the latest research about the youth marketplace.

Youth Markets Alert Editor Larissa Faw reviews scores of research studies and culls five of the most pertinent facts to share with e-letter subscribers.

Of course, we hope the quick databursts in this e-letter will whet your appetite for EPM's twice monthly 8-page newsletter Youth Markets Alert — providing news, contacts, research and case studies on youth marketing.

In the meantime, use these snapshots of the youth market to help your organization reach out to existing and new clients, build your case for internal resources, and fine-tune new business proposals.

EPM publishes a wide range of newsletters, research studies and other business information for marketing professionals.

See sample issue below.

Volume 4, Issue 19 | May 12, 2010 FIVE FACTS ABOUT YOUTH MARKETS 36% of parents ban their teen from using a cell phone and text messaging while at the dinner table, finds Retrevo. 72% of teen Habbo Hotel users are willing to "friend" a brand in a virtual world. Obese children are 63% more likely to be bullied than regular-weight peers, reports the journal Pediatrics. 18% of parents say they plan to purchase an HDTV for their kid this year, says NPD Group. [THAT WAS BEFORE THIS LATEST STOCK MARKET DEBACLE] Some 22,000 girls born in 2009 were named Isabella, making it the most popular girl's name. Jacob was given to nearly 21,000 boys in 2009 making it the most popular boy's name, according to the Social Security Commission. Youth Markets Alert (YMA) identifies the latest trends among U.S. children, tweens and teens. Discover how twice-monthly case studies, research, contacts, and industry sector analysis connect you with young Americans' $200 billion in spending power. Subscribe now. Larissa Faw, Editor, YMA, lfaw@epmcom.com Ira Mayer, Publisher, imayer@epmcom.com YMA Datafile  is an EPM Communications, Inc. service. © Copyright 2010 EPM Communications, Inc. http://www.epmcom.com   How Tweens & Teens Use Social Media Find out how tweens, teens, and young adults interact with social media, and what brands are doing to intercept their fragmented attention.   You are receiving this email as a subscriber to  YMA Datafile  Was this issue forwarded to you? To receive your own copy  click here . Worried about your privacy? Click here to view our detailed policy. We never give out subscriber email addresses to third parties This email was sent to webdev@epmcom.com by EPM Communications, Inc. 19 W. 21st St., #303 | New York | NY | 10010 | US | www.epmcom.com | 212-941-0099