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Home | The Licensing Letter

The Licensing Letter

The Licenseing Letter

Subscribe to The Licensing Letter

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The Licensing Letter (TLL) is an exclusive networking and information resource that unlocks vast opportunities in the $150 billion — plus licensing business. 

You can rely on TLL for:

  • Comprehensive listings of new property availabilities, assignments and licenses granted;
  • TLL's renowned network of contacts and connections. Every month TLL tracks hundreds of deals around the world and provides you with up-to-the-minute listings plus contact name, title, phone and email - not names out of the phone book, but the real decision-makers who can make your next licensing deal a success.
  • The only widely accepted retail sales data about the licensing business - including the details behind the numbers often quoted by The Wall Street Journal, New York Times, Business Week, USA Today and other publications;
  • Exclusive industry surveys such as the annual TLL Licensing Business Survey, salary survey, and royalty rate survey.

But don't just take our word for it. Here's what your colleagues are saying about The Licensing Letter:

"The Licensing Letter is the single most important tool I have for information, trends, what's happening in the marketplace, and finding licensees. You can't be in the licensing business without it." - Cynthia Modders, Owner, Firefly Brand Management

"The only honest voice in the licensing business. When people ask me where to go for accurate information about licensing, I always send them to The Licensing Letter." - Wes Anson, Chairman, Consor Intellectual Asset Managment

"The only subscription I would never cut back on." - Liz Conyngham, Partner, Creative Properties

"The Licensing Letter delivers timely insider information you don't get other places. It's my network." - M.J. Chisholm, President, Cabin 5

"We use the 'Licenses Recently Granted' section and the contact information as valuable prospect lists." - John Haesler, MHS Licensing

TLL answers critical questions such as:

  • Which new retail channels are embracing licensed merchandise;
  • Which new product and service categories represent the hottest growth opportunities;
  • What research retailers, manufacturers, and licensors use before committing to a property;
  • Which emerging markets are most receptive to licensed goods.

Subscribers receive:

  • 22 issues per year
  • FREE registration to the online TLL Articles Archives
  • Exclusive subscriber only email alerts about significant breaking news
  • Access to our editors and analysts
  • Discounts on all EPM reports, directories and events

22 issues/year, $489 ($549 outside North America)

Site licenses are available for those who wish to share EPM publications with their colleagues. Please contact Randy Cochran, VP Business Development, at rcochran@epmcom.com or 212-941-1633 x18, for details.


Licensing Letter subscribers have access to proprietary retail sales estimates for licensed merchandise, deal news, contacts, and reports on the latest trends:

[TLLDA] Disney Junior Hits Get New Seasons
04-16-2015
By Marcy Magiera
Preschool TV powerhouse Disney Junior has ordered fourth seasons of its hit animated series "Sofia the First" and . . .
more >
[TLL] Average Royalty Rates in U.S. & Canada Steady for Decade; Entertainment Fees Climb, Guarantees & Advances Flat
4/06/2015
Royalties on licensed retail goods in U.S. and Canada in 2014 represented the picture of longterm stability . . .
more >
[TLL] Online & Value Channels Grow Share of Licensed Product Sales
4/06/2015
Sales of licensed retail products in the e-commerce channel accelerated in 2014, while most other . . .
more >
[TLL] Mass Retail Fashion Licensing Targets Men
4/06/2015
Very quietly and with little fanfare, mass retailer Target launched Target Collective, a curated collection of . . .
more >
[TLL] Single-Serving Products Make Coffee Rich Ground for Licensing
3/16/2015
Two decades ago, Keurig Green Mountain introduced the world to its patented K-cup single brewing system . . .
more >
[TLL] Retail Sales of Licensed Goods in U.S./Canada Grow 2.5% in 2014: Entertainment, Sports, Food Make Biggest Gains
3/16/2015
Retail sales of licensed goods in the U.S. and Canada reached $99.9 billion in 2014, according to . . .
more >
[TLL] "Cinderella" Tie-In Campaigns Targets Women of All Generations
3/02/2015
Women apparently never outgrow the desire to feel like a princess . . .
more >
[TLL] Licensing of Entertainment Properties for Virtual Reality Products
3/02/2015
Hollywood is getting into virtual reality. VR was all the rage at the Sundance Film Festival in January . . .
more >
[TLL] Toy Fair 2015: New Toys Promote Engagement and Smart Play; Big Licensors Dominate the Licensing Action
3/02/2015
The static, one-size-fits-all toy of the past won't do; today's toys need to be dynamic, adaptable, and suitable for creative play . . .
more >
[TLL] The 4 Toy Licensing Blockbuster Movies to Watch in 2015
2/16/2015
"Frozen" was a licenser's dream and a big reason that U.S. retail licensed toys sales grew 7% in 2014 . . .
more >
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 EPM In the news
[TLLDA] NBA: LeBron Still Most Popular Player Jersey; Bulls Move Most Team Merch
04-17-2015
By Marcy Magiera
Sales of licensed sports merchandise in the U.S. and Canada rose 5% in 2014 to top $14.1 billion . . .
more >

[TLLDA] Disney Junior Hits Get New Seasons
04-16-2015
By Marcy Magiera
Preschool TV powerhouse Disney Junior has ordered fourth seasons of its hit animated series "Sofia the First" and . . .
more >

[TLLDA] Saban Adds Fashion Advisor
04-15-2015
By Marcy Magiera
Saban Brands is launching an advisory committee for its Lifestyle Group with Mona Bijoor as its first member . . .
more >

[TLLDA] Licensing Campaign to Back Soccer's Copa America Centennial
04-14-2015
By Marcy Magiera
The producer of the Copa America soccer tournament is looking to licensing to help build awareness for . . .
more >

[TLLDA] POP Goes 24 Hour Fitness
04-13-2015
By Marcy Magiera
Fitness maven Cassey Ho is the latest digital celebrity to heighten her profile through licensing. 24 Hour Fitness announced it is working with the fitness instructor . . .
more >