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Home | RA Datafile
RA Datafile

As the publisher of Research Alert and other newsletters, EPM reviews an incredible number of research studies each week. Our editors will draw five fun, topical, insightful and otherwise informative factoids from this mountain of data to put you in marketing gear first thing every Monday morning.

You'll use these facts to help your marketers and salespeople as they reach out to existing and new clients.

You'll discover the power of quick databursts to stimulate brainstorming.

And you'll never be at a loss for a fascinating tidbit to share around the water cooler.

There is no fee for this newsletter, and no obligation to purchase anything else. You are always free to opt out, and we will not rent, sell or otherwise share your name or e-mail address with third parties.

The RA Datafile will keep you abreast of the consumer marketplace -- and hopefully keep EPM top-of-mind when you're looking for marketing data.

Because every new idea is rooted in informed thinking.

To sign-up for RA Datafile: go to the EPM E-Letter box on the right, click the box next to the Datafile(s) you want to receive and enter your first name, last name and email address.

In the meantime, use the snapshots below to help your marketers and salespeople reach out to existing and new clients, build your case for internal resources, and fine-tune new business proposals:

E-commerce Buyers Up 7%
05-16-11 E-commerce buyers up 7% in the first quarter of 2011, compared to a year earlier, according to comScore . . . more >
E-commerce Spending Increased 12%
05-16-11 E-commerce spending increased 12% in the first quarter of 2011, compared to a year earlier, with total . . . more >
E-commerce Transactions Up 9%
05-16-11 The number of e-commerce transactions was up 9% in the first quarter of 2011, compared to a year earlie . . . more >
Dollar Value Per E-commerce Transaction Down 4%
05-16-11 The dollar value per e-commerce transaction was down 4% in the first quarter of 2011, compared to a yea . . . more >
E-commerce Sales Reach $46 billion
05-16-11 The Census Bureau says e-commerce sales were up 17% for the quarter, reaching $46 billion and represent . . . more >
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Fans of all ages — Character licensing thrives on novelty and nostalgia | EURObiZ Japan

Will Digital Media Properties Dominate Licensing? | MediaPost Publications

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Baby, Baby: Prepaid Debit Cards No Cause for Teens to Scream | The Wall Street Journal

New market data published on licensable copyrights and trademarks | BVR Intellectual Property Blog

Off-the-paywall thinking may give publishers a boost | SIPA

Lines by Madonna and Other Celebs Pop up in Stores | ABC News

Licensing app-titude? | Kidscreen

Disney Princess Tops List Of The 20 Best-Selling Entertainment Products | Forbes

No matter how much you've budgeted for Angels baseball stuff, it's not enough. | The Orange County Register

Shirt Sales Tell Tale of a Lin Fadeaway | New York Times

Giants Fans On The Hunt For Team Gear Ahead Of Super Bowl XLVI | The Record

Hints Of A Comeback As Woods Secures Deals | New York Times

Get Your World Series Programs Here! | New York Times

Sears Said To Seek Firm To License Craftsman, DieHard Brands | Bloomberg Businesweek

Who's Winning The Toy Wars | The Hollywood Reporter

Disney's 'Cars 2' a Hit Already—in Stores  | WSJ

NFL Labor Woes Cause Small Businesses To Wait And Worry  | USA Today

Report Puts a Number on Counterfeit Jerseys  |  The New York Times

In Death, Endorsements Are a Girl's Best Friend  |  Bloomberg Businessweek