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Home | Reports

Reports
[RA] Four in 10 Teens Use Video Chat
06-15-12 Almost four in 10 teens ages 12-17 have used video chat applications such as Skype, iChat, or Googletalk . . . more >
Research Alert Yearbook
Research Alert Yearbook Get vital, credible facts on consumer behavior, spending, and attitudes with Research Alert Yearbook. . . . more >
How Mobile Devices Are Changing The Way Americans Shop
How Mobile Devices Are Changing The Way Americans Shop How Mobile Devices Are Changing The Way Americans Shop exposes the game-changing transformation of the retail shopping experience. You get the data and analysis to make strategic decisions about your future retail marketing programs. . . . more >
The Licensing Letter Royalty Trends Report
The Licensing Letter Royalty Trends Report This exclusive report gives you an extensive look at trends for royalties, guarantees and advances for every property type and product category, including analysis of the key business factors that affect them. . . . more >
International Licensing: A Status Report
International Licensing: A Status Report From global trends to regional licensing activity within various property types and product categories, you'll discover hard-to-find facts and figures on the international licensing business. . . . more >
The Global Market For Licensed Preschool Properties
The Global Market For Licensed Preschool Properties The Global Market For Licensed Preschool Properties details retail sales, licensing activity, media exposure, promotional activities, and more for 130 preschool properties doing business globally or in local markets around the world. . . . more >
Media Use Across Platforms
Media Use Across Platforms This report draws data from more than 20 sources to document the increasing consumer adoption of Internet-connected devices. . . . more >
Licensing Business Databook
Licensing Business Databook Now you can have all the critical licensing business numbers you need at your fingertips with this one-of-a-kind resource. . . . more >
Books & Readers, eBooks & eReaders
Books & Readers, eBooks & eReaders With eReader ownership approaching 20% of U.S. Internet users, opportunities -- and implications -- abound for content licensors across all entertainment and media segments. . . . more >
What Moms Think And Do
What Moms Think And Do Drawing on research from 80 sources, this 6th edition delivers a portrait of this diverse, tech-savvy, ambitious, and realistic group of women that will power your marketing and advertising messages, product development, and promotional strategy. . . . more >
Tween Sensibility, Spending And Influence
Tween Sensibility, Spending And Influence Tween Sensibilty, Spending And Influence immerses you in the tween lifestyle with the latest data and analysis curated from 52 top-flight sources. Included in this comprehensive report are five essays supported by data and examples demonstrating how marketers reach tweens. . . . more >
Consumer Behavior, 2014 Edition
Consumer Behavior, 2014 Edition Consumers spend $10 trillion annually. Discover who (for 25 demographic groups) spends how much (by household) on what (food, healthcare, leisure, more), where (retail, online), and how (preferred payment methods). . . . more >
Restaurant Food & Beverage Market Research Handbook, 2013 Edition
Restaurant Food & Beverage Market Research Handbook, 2013 Edition This handbook provides essential information every marketer and restaurant executive needs -- analysis of menu trends, culinary themes, alcoholic and refreshment beverage trends, and promotional strategies. . . . more >
The Market For Apps & E-properties
The Market For Apps & E-properties The Market For Apps & E-properties demonstrates how, why, and when to add apps, social media, virtual worlds, mobile content, and other digital properties to your marketing and licensing mix. . . . more >
The Licensing Letter Food/Beverage Licensing Report
The Licensing Letter Food/Beverage Licensing Report There's $8 billion on the food/beverage licensing table -- use this new Licensing Letter report to create a new licensed food or beverage line or expand an existing program. . . . more >
All About Women Consumers
All About Women Consumers This comprehensive annual almanac gives you a subject-by-subject overview of women's attitudes, behavior and consumer preferences. . . . more >
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10 Tips to Make Your Kids Good Gift Givers | Mint Life Blog

'Anchorman 2' inspires underwear marketing partnership with Jockey | Los Angeles Times

Secrets of Disney’s Top Franchises | Yahoo Finance

Not Used to Losing, Yankees Enlist a Star Who Is | The New York Times

Charlotte Bobcats campaign touts return of Hornets name | The Charlotte Observer

Retail Sales of Licensed Apparel & Accessories Grow at Two and a Half Times The General Market | LO/Licensing Outlook

Retail Sales of Licensed Merchandise Worldwide Grew 1.6% to $153.2 Billion in 2012, According to The Licensing Letter | The Wall Street Journal

Dead Holiday, Dinosaurs Fire Film Rivalries | The Hollywood Reporter

Fans of all ages — Character licensing thrives on novelty and nostalgia | EURObiZ Japan

Will Digital Media Properties Dominate Licensing? | MediaPost Publications

Keds Enlists Taylor Swift to Transmit Girl Power | The New York Times

Baby, Baby: Prepaid Debit Cards No Cause for Teens to Scream | The Wall Street Journal

New market data published on licensable copyrights and trademarks | BVR Intellectual Property Blog

Off-the-paywall thinking may give publishers a boost | SIPA

Lines by Madonna and Other Celebs Pop up in Stores | ABC News

Licensing app-titude? | Kidscreen

Disney Princess Tops List Of The 20 Best-Selling Entertainment Products | Forbes

No matter how much you've budgeted for Angels baseball stuff, it's not enough. | The Orange County Register

Shirt Sales Tell Tale of a Lin Fadeaway | New York Times

Giants Fans On The Hunt For Team Gear Ahead Of Super Bowl XLVI | The Record

Hints Of A Comeback As Woods Secures Deals | New York Times

Get Your World Series Programs Here! | New York Times

Sears Said To Seek Firm To License Craftsman, DieHard Brands | Bloomberg Businesweek

Who's Winning The Toy Wars | The Hollywood Reporter

Disney's 'Cars 2' a Hit Already—in Stores  | WSJ

NFL Labor Woes Cause Small Businesses To Wait And Worry  | USA Today

Report Puts a Number on Counterfeit Jerseys  |  The New York Times

In Death, Endorsements Are a Girl's Best Friend  |  Bloomberg Businessweek