Free from the publisher of Research Alert, MEM Datafile is a monthly tip sheet on the latest research about Black, Hispanic and Asian American consumers.
Research Alert Editor Lisa Finn reviews scores of research studies each month, and culls five of the most pertinent facts to share with e-letter subscribers.
Of course, we hope the quick databursts in this e-letter will whet your appetite for EPM's twice-monthly newsletter Research Alert — providing news, research and case studies on consumer, behavior, spending, attitudes and demographics.
To sign-up for MEM Datafile: go to the EPM E-Letter box on the right, click the box next to the Datafile(s) you want to receive and enter your first name, last name and email address.
In the meantime, use the snapshots below of emerging majority markets to help your marketers and salespeople reach out to existing and new clients, build your case for internal resources, and fine-tune new business proposals: