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TLL Daily Advisor
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TLL Daily Advisor

TLL Daily Advisor offers a brief sampling of licensing news, trends, and data. For comprehensive coverage of the licensing business, including contact information for current deal-makers, subscribe to The Licensing Letter.

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[TLLDA] Licensed Merchandise Grows at f.y.e. Chain
05-21-2015
By Marcy Magiera
Entertainment licensed merchandise is playing a significant role in the turnaround of retailer . . .
more >
[TLLDA] MLB "Jersey Day" to Promote Fan Pride--and Jersey Sales
05-20-2015
By Glenn Demby
Sports leagues are getting good at using events and "hot markets" to drive sales of licensed goods . . .
more >
[TLLDA] Peppa Pig Looking Pretty as $1 Billion Property
05-19-2015
By Marcy Magiera
Preschool property Peppa Pig proved to be the little swine that could for owner . . .
more >
[TLLDA] NFL Is Top Sports League for Licensed Sales in 2014
05-18-2015
By Glenn Demby
While the Ray Rice and Adrian Peterson scandals might have hurt the NFL's image . . .
more >
[TLLDA] Heidi Klum Expanding Underwear Lines
05-15-2015
By Marcy Magiera
Heidi Klum is ready to import her colorful line of men's underwear, HK Man, to the U.S. . . .
more >
[TLLDA] RadioShack, the Rasputin of Retail, Gets a Remake
05-14-2015
By Glenn Demby
RadioShack refuses to die. In February, after years of decline, RadioShack filed for Chapter 11 . . .
more >
[TLLDA] NFL Players Inc. Signs New Licensees
05-13-2015
By Marcy Magiera
NFL Players Inc. (NFLPI), the licensing and marketing arm of the NFL Players Association . . .
more >
[TLLDA] Buoyed by Success, Schleich Looks to Do More Licensing
05-12-2015
By Glenn Demby
Looking to license an entertainment or publishing property for figurines . . .
more >
[TLLDA] Garfield Gets Global Push
05-11-2015
By Marcy Magiera
Fat cat Garfield will expand a bit more this year with new direct-to-retail deals in Europe and Asia . . .
more >
[TLLDA] Kate Spade Expands in Latin America
05-08-2015
By Marcy Magiera
Kate Spade & Co. will expand its cornerstone kate spade new york brand in Latin . . .
more >
[TLLDA] Retail Report: Why the Sears Turnaround Plan Is Not Licensing-Friendly
05-07-2015
By Glenn Demby
Sears CEO Eddie Lampert revealed his turnaround plan at last week's shareholder meeting . . .
more >
[TLLDA] Licensing Drives Disney Earnings
05-05-2015
By Marcy Magiera
Frozen, the dominant licensed entertainment property of 2014 . . .
more >
[TLLDA] Playboy Art Figurines: Turning a Brand into a Work of Art
05-04-2015
By Glenn Demby
Depicting brands from pop culture as art work goes back to Andy Warhol and Campbell Soup can silk screens . . .
more >
[TLLDA] In May, the Fourth is with Star Wars Licensees, Retailers
05-01-2015
By Marcy Magiera
Call us culturally clueless, but while May the 4th has apparently been known as "Star Wars Day" since . . .
more >
[TLLDA] 2015 NFL Draft: Draftee Endorsement Deals
04-30-2015
By Glenn Demby
QBs Jameis Winston and Marcus Mariota are expected to go 1-2, in tonight's first round of the NFL draft . . .
more >
[TLLDA] You Make the Call: The "Iron Man" Suit Suit
04-29-2015
By Glenn Demby
Is This Costume…    …a Ripoff of This Costume? . . .
more >
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 EPM In the news
[TLLDA] Licensed Merchandise Grows at f.y.e. Chain
05-21-2015
By Marcy Magiera
Entertainment licensed merchandise is playing a significant role in the turnaround of retailer . . .
more >

[TLLDA] MLB "Jersey Day" to Promote Fan Pride--and Jersey Sales
05-20-2015
By Glenn Demby
Sports leagues are getting good at using events and "hot markets" to drive sales of licensed goods . . .
more >

[TLLDA] Peppa Pig Looking Pretty as $1 Billion Property
05-19-2015
By Marcy Magiera
Preschool property Peppa Pig proved to be the little swine that could for owner . . .
more >

[TLLDA] NFL Is Top Sports League for Licensed Sales in 2014
05-18-2015
By Glenn Demby
While the Ray Rice and Adrian Peterson scandals might have hurt the NFL's image . . .
more >

[TLLDA] Heidi Klum Expanding Underwear Lines
05-15-2015
By Marcy Magiera
Heidi Klum is ready to import her colorful line of men's underwear, HK Man, to the U.S. . . .
more >